2012 SMALL BUSINESS PLANNING WORKSHOP

March 1 & 22, 2012 (Houston)

The ICS 2012 Planning Workshop is a two day learning experience simple and easy for small business, entrepreneurs and solopreneurs to:

Structure an effective planning calendar in your company to develop your annual plan.
Learn how to involve collaborators to build a good bottom-up annual plan.
Understand and define the concepts of Mission, Vision and Values as direction and marketing tools.
Know and define the market opportunity matrix for your business.
Develop a SWOT Analysis (Strengths, Weaknesses, Opportunities and Threats) for your company.
Combine your SWOT Analysis with the key areas of the Balance Scorecard Methodology to generate initiative.
Learn a method to generate and evaluate key initiatives.
Build a good sales plan based on history and ongoing business.
Learn to write SMART goals and define clear deliverables.
Develop TIMED plans for discipline and focus in your organization.
Define metrics for your goals and an “Owner’s Dashboard”
Communicate the annual plan, in an effective manner, to the organization for improved commitment.